June Charity Website of the month

June's honoured recipient of the much-coveted award is Georgie's Fund

According to their supporter area on Justgiving, "Georgie's Fund was set up primarily to research into new treatments and a cure for Neuroblastoma, a rare and aggressive childhood cancer".

The main reason we chose this month is the area of their site at www.georgies-fund.com/justgiving.shtml

They have displayed a selection of their fundraisers' widgets on their own site:

And they also include most of our suggested text to encourage their supporters to fundraise for them:

But not only that, they use one of the buttons available in the Marketing resources section of the Charity Account.

I asked Sally Barrett, a trustee of the charity, some questions to find out a bit more about their site:

Why did you promote widgets on your site?

We thought that the widgets looked really eye catching and we loved the way you can immediately see how your fundraisers are doing. We thought it would encourage others to fundraise for us.

Was it easy to do?

It was so easy to do! We just clicked on the 'Promote this Page'€™ link on the Fundraiser's page and then just copied and pasted the code from the '˜Grab a Fundraising Widget'€™ option onto our web page.

Have you had any feedback?

We have had positive feedback from our fundraisers: they were really chuffed that we were promoting them on our website.

Do you think it has helped?

I think it has really helped us in promoting Justgiving as a valuable free fundraising tool to our supporters. We love Justgiving!

So there we have it, a big thank you to Sally for her feedback and a pat on the back for her website.

She's proved that you don't need to be an IT expert to promote widgets, and it's an easy way to make your fundraisers happy. And happy fundraisers come back to raise more...

See how other charities have used widgets in the past here and remember to look at our suggested text for supporter communications.